Why Business Coaching works?

Business Coaching Works is a result focused business consulting and coaching practice. We offer nearly 20 years of real world experience helping organisations grow. This experience is supported by tertiary qualifications in business and management, specialised training and certification in coaching. We use a structured approach to set goals help remain focused on outcomes.

How does Business Coaching work?

We partner with business owners and work collaboratively with them to elevate their business. In this partnership, business owners share their knowledge and experience in their business, their clients’ needs and where they feel there is a market opportunity. We bring in best practice business practices, particularly with a focus on marketing, operations, customer experience and management. Our objective is to build on your considerable strengths to support you as you pivot and grow your business.

 We can work with you in two ways:

 1. As a consultant, where we work collaboratively with you to create your business and/or marketing growth strategies. This is done in a series of strategic workshops (conducted as one on one sessions with you or group workshops with your leadership team).

 2. As a coach, where we partner with you to provide the support you need to grow. This will typically involve either:

  • Coaching you as you implement your business and marketing strategies.
  • Assisting you to identify your goal(s) and to supporting you to create effective and appropriate actions to achieve them.  

The engagement typically begins with a personal interview to assess the business’ current opportunities and challenges, define the scope of the relationship, identify priorities for action and establish specific desired outcomes.  From there we agree on an approach and proceed with a focus on the prioritised goals and accountability on the agreed goals is offered between sessions.

The duration of the coaching relationship varies depending on needs and preferences and required outcomes.

Whilst we have an agreed approach and contract to keep us focused on the agreed outcomes, you are welcome to stop at any time (without financial penalty) if you do not feel you are getting the outcomes you require – however I have never had a client request this.


What is Coaching?

International Coaching Federation defines coaching as partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential.

How do I know if you need a coach?

To decide whether your company could benefit from coaching, start by determining your goals and the desired outcome of the coaching. Consider whether the collaboration, new perspectives and accountability that a coaching partnership offers will be beneficial in helping achieve these outcomes. Also, ask yourself whether you and your business is ready to devote the time and the energy to making real changes. If the answer is yes, then a coaching partnership can be a useful tool to help achieve your goals.

How do you choose a coach?

First look for a coach whose experience and education match your goals.
Many coaches offer a complimentary introductory session. Use this time to see if you feel a personal rapport with the coach.
Discuss your goals for coaching within the context of the coach’s specialty or the coach’s preferred way of working with an individual or team and consider whether the coach will be able to help you achieve these goals.
Be careful! Coaching is unregulated and anyone anywhere can call themselves a coach. Look for someone who has done the work to become credentialed by an independent body such as the International Coach Federation .

What is ICF and why is it important?

The International Coaching Federation (ICF) is the professional body for coaches. It provides a regulatory framework for coaching and coach training programs and ensures your Coach has the training, knowledge, skill and commitment to high ethical and professional standards and experience to help you.

In an industry that is often under scrutiny, we believe that it is important to be credentialled with ICF to ensure that the coaches skills are at the leading edge of the industry and to reassure clients that they are investing in a service they can trust.

What can I expect from a coaching session?

Each coaching session is about you and your goals. When working with me, the conversation will be all about you and what you want to achieve. I will listen to what you are saying, ask you questions to help you understand your situation better, work together on solutions and the actions required to help achieve your goals. I will help you hold you accountable for the actions you decide to take and offer support and encouragement along the way.

The sessions usually run for 60 minutes and are conducted over a video conference.

How long will you need a coach?

This really depends on you and your goals! Some goals can be met fairly quickly while others take many sessions to get you on the right track and keep you there.

How much will it cost?

For a list of services and pricing, click here

How is coaching different from other service professions?
Professional coaching focuses on setting goals, creating outcomes and addressing the issues required to make change. This is different from other service professions.  According to ICF (International Coaching Federation), the main differences are:

  • Therapy: Therapy deals with healing pain, dysfunction and conflict within an individual or in relationships. The focus is often on resolving difficulties arising from the past that hamper an individual’s emotional functioning in the present, improving overall psychological functioning, and dealing with the present in more emotionally healthy ways. Coaching, on the other hand, supports personal and professional growth based on self-initiated change in pursuit of specific actionable outcomes. These outcomes are linked to personal or professional success. Coaching is future focused. While positive feelings/emotions may be a natural outcome of coaching, the primary focus is on creating actionable strategies for achieving specific goals in one’s work or personal life. The emphases in a coaching relationship are on action, accountability, and follow through.
  • Consulting: Individuals or organizations retain consultants for their expertise. While consulting approaches vary widely, the assumption is the consultant will diagnose problems and prescribe and, sometimes, implement solutions. With coaching, the assumption is that individuals or teams are capable of generating their own solutions, with the coach supplying supportive, discovery-based approaches and frameworks.
  • Mentoring: A mentor is an expert who provides wisdom and guidance based on his or her own experience. Mentoring may include advising, counselling and coaching. The coaching process does not include advising or counselling, and focuses instead on individuals or groups setting and reaching their own objectives.
  • Training: Training programs are based on objectives set out by the trainer or instructor. Though objectives are clarified in the coaching process, they are set by the individual or team being coached, with guidance provided by the coach. Training also assumes a linear learning path that coincides with an established curriculum. Coaching is less linear without a set curriculum

If you have further questions, please feel free to Contact us or call +61 412 467 434


Rachel is a strategic, data driven business and marketing consultant and advisor. She is able to see clearly the problem at hand, and clearly articulate a vision and carefully crafted approach designed to win. She creates trust with her calmness, clear and logical thinking and dedication to overachieving the outcomes set. Rachel is quite simply an amazing leader.


Rachel is a results focused business coach.  Her thorough and systematic style matched with her professional and encouraging approach helps organisations achieve growth and success.


Rachel is proactive, committed, reliable and knowledgeable.


Rachel possesses a high level of strategic insight and creativity.

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